News and Industry Insights – The latest
stories from the B2B ecommerce sector
Are you at risk of losing customers by not having a PIM System?
Your 'mission' or 'promise' to customers is a core part of your business, it tells them exactly what they can expect from you. You may promise to provide exceptional customer service, be the most competitive on price, or invest in the latest technologies to meet...
How inflexible web ordering systems stifle business growth
Did you know that businesses can spend up to 60% of their IT budgets on running outdated and ineffective systems? While the financial cost of maintaining these systems should be a major concern, there are several other ways that obsolete technology and unsuitable...
Online wholesalers see accelerated growth in first-half of 2021
With the help of ecommerce, wholesalers across the food and drink industry have been able to successfully maximise their sales amid the ongoing impact of Covid-19 and long-awaited Brexit. Our latest analysis of ecommerce shows revenue from online sales was 138% higher...
Why digital integration is key for accelerating growth in wholesale
Wholesale businesses’ often have a multitude of systems and applications, from ERPs to Ecommerce platforms. All of which offer best practice and specialist functionality. However, one of the most significant barriers to business growth is the failure to integrate...
What Natasha’s Law means for Food and Drink Wholesalers
The UK Food Information Amendment, also known as “Natasha’s Law”, will come into effect from October 2021. It will require all food businesses, wholesalers, manufacturers, foodservice businesses, caterers, and cafés to provide a full ingredient list and allergen...
How to deliver an unrivalled customer experience 24/7
What is a customer experience, and why is it important? When most people think of customer experience, they think about the individual touchpoints’ customers use to interact with a business—for example, submitting a contact form, making a purchase, or even raising a...
Is your website sticky enough to keep customers engaged?
A sticky website keeps customers engaged and entices them to hang around your site for as long as possible. It's essential to have a sticky website because the internet has thousands of websites, all of which are competing for your customer's attention. By...
Top tips to help you meet the Omnichannel Challenge
What does Omnichannel mean? Essentially, it means providing a single, seamless customer experience by incorporating all your sales channels and operational systems. The concept initially started in the retail sector in a bid to align in-store and online customer...
What are Progressive Web Apps and why do you need them?
We have previously spoken about the growth of mobile ecommerce and the need for responsive websites. However, as technology is continuously changing, we decided to follow up with our Oporteo Consultant, Andy Pratt, to see what’s new for mobile commerce. Q: What...