0161 355 3000 sales@oporteo.co.uk

News and Industry Insights – The latest

stories from the B2B ecommerce sector

 

Is your website sticky enough to keep customers engaged?

Is your website sticky enough to keep customers engaged?

A sticky website keeps customers engaged and entices them to hang around your site for as long as possible. It's essential to have a sticky website because the internet has thousands of websites, all of which are competing for your customer's attention.   By...

read more
Top tips to help you meet the Omnichannel Challenge

Top tips to help you meet the Omnichannel Challenge

What does Omnichannel mean?  Essentially, it means providing a single, seamless customer experience by incorporating all your sales channels and operational systems. The concept initially started in the retail sector in a bid to align in-store and online customer...

read more
What are Progressive Web Apps and why do you need them?

What are Progressive Web Apps and why do you need them?

We have previously spoken about the growth of mobile ecommerce and the need for responsive websites. However, as technology is continuously changing, we decided to follow up with our Oporteo Consultant, Andy Pratt, to see what’s new for mobile commerce.   Q: What...

read more
Why wholesalers need to ditch the spreadsheets!

Why wholesalers need to ditch the spreadsheets!

The volume of data handled by businesses has exploded. There is now information on customer behaviour, market characteristics, product inventory and more, all of which provide valuable business insights. When used effectively, this data enables you to become...

read more
Shopping Cart Best Practice for B2B Ecommerce Success

Shopping Cart Best Practice for B2B Ecommerce Success

An ecommerce website is a vital sales tool for the wholesale distribution industry, now more than ever following the disruption caused by Covid-19. However, for an ecommerce site to be effective, it must meet your customer’s needs at every stage of their purchasing...

read more