Oporteo is a B2B ecommerce platform that offers you the opportunity to elevate your online presence and provide a market-leading service for your customers and prospects. It is a B2B focused and industry-optimised platform which can help you exceed your customer’s expectations, maximise market exposure and deliver a tightly integrated online/offline services. Through our unique approach, you will benefit from a rapid route to B2B online excellence.
Benefits of B2B Ecommerce
Increased reach and merchandising capability offers new and innovative opportunities to drive both incremental growth and new channel opportunities.
Lower Operational Costs
Oporteo helps reduce the costs of doing business, increasing your competitiveness and growing your bottom line
Grow Your Business
B2B ecommerce customers, educated by the retail sector are demanding the convenience and value added service facilities offered by online channels. Oporteo helps strengthen your customer service offer, helping to attract and retain customers.
Increase Business Agility
Change in the market is always inevitable. Oporteo is simple to manage and change, so keeping your site current fresh, and responsive to market change and new initiatives is easy.
Reduced Cost of Ownership
Lower the total cost of ownership through Oporteo software as a service, which covers software, support, maintenances and upgrades in a cost effective subscription model.
Through its extensive reach and the low cost of customer engagement, the internet is enabling a number of disruptive business models and a platform for new channels and routes to market.
Key Features for Wholesale Distributors
CUSTOMER SPECIFIC PRICING
Supports complex pricing mechanisms for customer specific pricing, discount and promotion models, all updated in real time.
Give your customers the same online experience they are accustomed to through retail websites. Oporteo provides designs which are modern, intuitive to use, and convey your own brand personality.
FLEXIBLE USER INTERFACE
Keep your site fresh and up to date with the easy to use visual designer. You don’t have to be a developer to make changes, while a complete separation of business logic and UI keeps the functionality safe.
Reduce customer service calls by giving your customers a holistic view of all their account activity. Allow users to view orders statuses, invoices, statements, and outstanding payments.
Allow customers to find your products easily with the industry leading Elasticsearch algorithms. Give your users the Google-esque searching experience.
CUSTOMER SERVICE INCLUDED
Access to an experienced customer service team as part of the Oporteo packaged solution. Ensure maximum availability and performance with our optional hosting and managed service.
FULLY RESPONSIVE DESIGN
Optimised and Portable across desktop, mobile and tablet. Giving your customers choice and allowing them to order from you on the go.
CASE & SPLITS DYNAMIC PRICING
Oporteo supports wholesale quantity mechanisms, such as cases and splits, with dynamic display pricing.
Increase your revenue channels by allowing supplier advertising on your store.
REAL TIME PRODUCT DATA
Project rich product data from your ERP or PIM solution, giving your customers access to the information they need to make informed purchasing decisions and access the technical data they need.
Time… For those customer in a rush, minimise ordering times with our quick ordering feature. Designed even to be usable with one hand behind your back.
Increase the basket spend of your customers with the ability to upsell products with better margins and cross sell complementary product while users browse your store.
OPEN AND CLOSED WEBSITE
Open your product range to public viewing to increase exposure and search listing (or not if you prefer). Provide user management to your customers with integrated approval workflows, and user level purchasing permissions.
Oporteo offers a unique approach to integration. Designed to project your business data and logic directly onto the website from you back office systems, high levels of consistency is delivered to your customers and the costs and risks of developing and maintaining integration reduced.
ENHANCED BUSINESS INTELLEGENCE
Make informed business decisions with Oporteo’s analytics. Reduce abandoned baskets, bounce rates, gaps in the product range and increase basket sizes.
Have customers in different sectors? No problem, display different store fronts for different customer groups with tailored advertising, promotions, and catalogs.
B2B Ecommerce ROI Calculator
The deployment and uptake of ecommerce channels in the wholesale, distribution and food service sectors is accelerating, and the benefits and advantages for both suppliers and customers are being recognised. Significant and game changing returns on investment in digital is being seen which means there are many opportunities to grow revenue and reduce costs. Work out your Return on Investment by using our B2B ecommerce ROI calculator for Oporteo below.
Fill the values for your company, and click the calculate button. It’s as easy as that!
How we work out your Ecommerce ROI
Sales Order Processing Costs
By migrating your existing customers onto an online channel for sales order placement, the workload on your alternative order processing channels will be reduced, allowing you to reduce costs and/or re purpose resources onto more value added activities.
Customer service costs
In addition to order processing costs, a comprehensive customer service facility that enables customers to retrieve and view the status on orders, invoices and statements etc, will also reduce workload in your customer services area, provided your web site exposes a complete and consistent real time view of relevant customer information.
Printed Media Costs
By providing comprehensive product information on line, the volume of printed media can be reduced. In addition, documentation can be made available online, further reducing stationary, printing and postage costs.
Increased Customer Revenue
Upsell and cross sell techniques can be used to generate revenue from existing customer using your site. Missed opportunities for out of stock products can be reduced through the proactive offer of alternatives, and relevant promotions presented etc.
Additional Customer Revenue
As more and more B2B buyers research online, your brand and product offer may be exposed to a greater market of potential customers through natural and paid search. New buyers will be able to find you and customers who desire online facilities will be attracted.
Read our latest updates on Ecommerce
Our latest analysis of ecommerce in the wholesale sector reveals that businesses continue to see significant growth in online revenue. In 2019, revenue from online orders reached the highest we have seen since our analysis began in 2015. December 2019 was a...read more
Over the past 12 months, there has been a greater recognition across the wholesale industry of the benefits that ecommerce can provide. Even the most hardened traditionalists who previously didn’t see their customers migrating online are recognising the need for...read more
Wholesale customers are always busily preparing for next festive season, sports event or national celebration. However, if you fail to prepare for the increase in website traffic that comes from a great seasonal campaign, you could end up with unhappy customers unable...read more